Nineteen Insights is a market research and advisory firm run by former Forrester Vice President and Principal Analyst Nate Elliott. We help publishers, brands, and technology vendors develop market research to better understand their customers and their industries, and to effectively market their offerings.


We produce custom research projects and studies for industry leaders like LinkedIn, the IAB, Hootsuite, and Digiday. We help leading brands like Capital One and the Seattle Seahawks capture and use the data that proves marketing effectiveness. And we help vendors like Spredfast and Lithium Technologies (now Khoros) and SimplyMeasured (now Sprout) collect the insights needed to build market-leading products.


In 2021 we founded the Good Data Project to help companies learn how to more effectively collect, depict, and explain data.


For two decades Nate Elliott has been a leader in researching technology, media, and marketing. Before launching Nineteen Insights, he was VP and Principal Analyst at Forrester. Previously he developed online ad products and standards for DoubleClick (now Google), Macromedia (now Adobe), and the IAB.